Marketing executives make up the majority of Linkedin users, and that is the way it has been since the moment the website went online in 2004. As of 2020, there are over 15 million marketing and sales-related user accounts on Linkedin. On top of this, on the platform you can find lots of discussion groups that deal with PR and advertising. We have analyzed several dozen groups and made a top 5 list of the ones you should definitely take a look at and give a follow if marketing is your line of work.
1. Business Development – The Missing Link between Marketing & Sales
Link to the group: https://www.linkedin.com/groups/1850284/
Subscriber count: over 346,000
One of the best marketing and advertising groups on LI. You can find lots of information on business development. When we asked the group’s founder to tell us a bit about his creation, he said: “What you see is what you get: business development, marketing, sales are available”.
Joining the group is not that simple: new members have to be approved by the administration, and everyone must obey the rules. In exchange, users get top-notch content and the opportunity to share their experience and network with each other.
The group features: ebooks, documents, market research infographics.
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- Ebooks https://businessdevelopmentmissinglink.tradepub.com/?pt=adv&page=Noble%20House%20Group
2. Marketing & Communication Network
Link to the group: https://www.linkedin.com/groups/105450/
Subscriber count: 405,000
The group titled “Scope of Marketing & Communication Network” regularly posts useful information about marketing, sales, public relations, corporate communication, etc. Initially, the group’s founders focused primarily on their own interests in collecting content for the group, later taking suggestions from its members, making the group interesting for a wider range of people.
The group features: articles on digital media and marketing, market research, social media and content marketing cases, new technology reviews and job listings from the marketing industry.
3. The Business Owner Marketing Group
Link to the group: https://www.linkedin.com/groups/4531439/
Subscriber count: over 46,000
This group aims to help its subscribers get more clients and, as the result, increase their revenue. How? With the best possible marketing, of course! The group’s creator, Kenneth Varga, CEO at The Insurance and Financial Advisor Marketing Group, is a successful entrepreneur who enjoys sharing useful information and interesting tidbits with his audience. His entrepreneurial expertise is confirmed by the fact that he has created 35 businesses that served millions of customers. He has also written a book titled “How to Get Customers to Call, Buy and Beg for More”
When we reached out for his comment on what his group is about, he replied: “If your business is not where you want, this group will help you get there quickly”.
4. Digital Marketing Group – #1 Internet Online Advertising
Link to the group: https://www.linkedin.com/groups/3416532/
Subscriber count: over 2000
The next group is only at the start of its journey to popularity. It was created to help marketing directors, digital marketing executives, SEO professionals, Pay Per Click experts and web data analysts access useful content on their craft. This community is free to join, while the information you will find here is worth every minute you may spend reading it. Furthermore, the group’s founders welcome group members to network and share their experience between each other.
The group’s author, Andrew Bowen, created the community when he was working on PocketRate.com. The group helped him navigate his way around marketing for the project he was about to launch. The group was quick to gather some 2000 members, and it continues growing to this day. The content you will find here is valuable because it’s most often generated by the community itself. Ranging from personal experiences, business cases, advice and ideas on improving conversion and clickthrough rates, social media marketing and positioning, the content is very unlikely to disappoint professionals looking to get ahead in the game.
5. #Digital, #Media, #Marketing, & #Advertising #Worldwide
Link to the group: https://www.linkedin.com/groups/3004413/
Subscriber count: over 2000
Another group open for all kinds of professionals in the field of digital tech, marketing, media and advertising. The group welcomes everyone, be it digital tech, marketing, media or advertising professionals. The group founders wanted to create a platform and a virtual library of sorts, where you can read and discuss all things marketing, including research, media reports and business practices. We say it’s a success! The community is quickly growing, and the group’s author is writing his own blog at thmmarketing.com where he posts even more interesting articles and news about the industry.
We would like to wrap this up with our own group on Linkedin – Techie Business.
Link to the group – https://www.linkedin.com/company/42427259/,
Subscriber count is quickly approaching 1000.
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Ours is more than just another marketing blog — we are looking to create a platform that will be interesting for both us and our audience. The more information we put out for our readers that they will be able to utilize in their professional life, the better. Naturally, we will be more than glad to see you among our subscribers!